Posts filed under: TraDigital Talk Show

TraDigital Talk Show

Marketing your business doesn’t have to be total mayhem. There are tons of techniques both old and new that can help get your business in front of the right customers. We help you sort them out and understand what is going on in the marketing mindsets. The TraDigital Talk Show explores the crossroads between traditional PR and new media digital marketing as it relates to the quickly changing world of business communications. Our hosts are Stefanie LaHart from Boomtown Marketing and Sharon Noot from Noot PR Inc. Two best friends that know it is not just what you say but how you say it that can either build your business or bust it. Stay tuned for insightful conversations and often hilarious real-life experiences about marketing matters from two very different perspectives and two very different women.

In this episode, Stefanie helps Sharon learn the ins and outs of Twitter for her new clients. From how to get followers to how to build an engaged and informed community, this Twitter tech talk is for anyone that has...
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We discuss the best way to enter the Linked In business to business conversation so you can build your network, share your business knowledge and learn from other people in your industry through posts, groups and native articles. We also...
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Non-profits are always looking for budget-friendly ideas that will help them to plan, promote and execute their events. There a many free media opportunities that are valuable for the non-profit sector but to get media involved you have to know...
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If you want your email to actually be read and your links to be clicked thru then you need to know what kind of content will motivate your reader. Your email should be value-packed, so here is how to decide...
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Is there a best time to send an email and what are the rules for subject lines that generate reader response? We cover all that and more in this tip-filled show where Stefanie shares how she gets a 90% open...
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Email marketing is still one of the number one ways to keep in touch with your customers and attract new ones. Learn some ways to build your list without getting dirty....
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You have seconds to capture your audience's attention. And everyone from marketers to news media know the fastest way to do this is to have a headline that gets the reader interested enough to read more. So whether it is...
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How do I know when I need to be on social media, release a press statement, schedule media or launch/relaunch my website? There is a timeline for everything and as a business owner if you do not have an inhouse...
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Be budget savvy and take a good look at which media outlet will serve you best whether it is to reach a potential customer and/or do general branding. We can sometimes fall for the sexy numbers and think that a...
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The news hype can make you think that social media is on its way out and the demographics are dead. Here is what you need to understand - conversation never dies but it does evolve. Listen to this special Solo...
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