Posts filed under: Marketing Speak

Marketing Speak

Tune in to learn the tips, tricks, and new insights that the top players in the digital marketing world are using to grow their brand and business. www.marketingspeak.com

If you run an online business, you know that it can be tough to keep the revenue flowing. There's so much competition out there these days, you've got to stay ahead of the curve. That's exactly what today's guests serial...
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People don't usually mention hip hop and SEO in the same breath. My guest is not only an entrepreneur, digital marketer, and SEO engineer, but also an independent musician who began his career as a hip hop artist. He's been...
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It's no secret that podcasting has gone mainstream in the last few years, but there's a difference between running a podcast out of your garage and using it as a springboard for success. Our guest did exactly that. On this...
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In this episode, we are going to peel back the curtain on marketing agencies, learning about how they handle scope creep, attribution and misattribution of their efforts, setting and resetting client expectations, retainers, performance-based pricing, leading and lagging metrics, dashboards,...
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Markets move quickly and they're full of unexpected surprises. If you run a business, you have to be resilient. You have to keep up with new technology and emerging trends so you don't get left behind by your competitors. My...
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Split testing is typically a term bandied about in the CRO world, not the SEO world. In this episode, you're going to learn how to split test SEO. Running tests in parallel is not something that's easily done with SEO....
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China is a hot topic in the business world right now. It seems like everyone is looking East, but how many of us in the Western world really understand the nuances of the Chinese market? There are so many issues...
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I'm really stoked to have the founding developer of WordPress, Matt Mullenweg, on today's episode. WordPress powers a full 30% of websites on the internet. WordPress isn't just a blog software. Indeed, it isn't just a content management system or...
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In SEO, the Google Algorithm is king. If your site winds up on the wrong end of a Google Algorithm update, watch out. You could see your rankings, traffic, and revenue plummet. You may have been hit with a Google...
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I recently saw the movie a star is born which stars Lady Gaga. All I can say is not only is she an amazing singer, she is an amazing actress. One thing you may not know about her though is...
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