EP103 JC Penny Nuggets | Ken Courtright’s Today’s Growth | Growing Business Today

When JC Penny started his business he had $55.00 and spent $50.00 on inventory and $5.00 on a wooden sign. He has said if he could do one thing different he would have switched the two. Don’t spend all of your money on your product and go out of business with it still in your warehouse. Make sure you market your product properly.